Multiple Choice, Single Answer

Read the passage and answer the question.

Open-air cinemas, once a summer novelty, have grown into a recurring feature of many cities' cultural calendars. Unlike traditional theatres, these screenings take place in parks, rooftops, and disused industrial yards, drawing audiences who value atmosphere as much as the film itself. Organizers report that attendance often exceeds indoor equivalents when weather cooperates, partly because tickets are cheaper and partly because the setting encourages a social, picnic-like experience absent from conventional venues. However, dependence on weather remains the format's chief vulnerability: a single rained-out night can erase a week's projected revenue, forcing many organizers to purchase costly cancellation insurance or shift toward covered, semi-outdoor structures that blend the ambience of open-air viewing with greater reliability.